You may have seen in other blog posts that I occasionally use the term ‘ghost editing’ or refer to myself as a ‘ghost editor’. But what does it mean?

A lot of people don’t realise how outsourcing their editing can help them actually increase profits as well as productivity. To discuss this, I’ve invited Micaela of Micaela Karina Photography to talk about her experiences with outsourcing.

The main reason my clients outsource their editing is time. Crafting a good edit from the ground up can be time consuming, and so outsourcing this part of the process frees up a lot of extra time to work on other areas of your business (and make more money!)